Content Management
Back to homepage
Sitecore 8: Helping you Create Life Long Customers
That title sounds a little cheesy, but that’s essentially what the newest version of Sitecore is designed to do. Sitecore 8 claims to offer an end-to-end-to-end platform that gives you everything you need, but also integrates other systems you are using. Sitecore
Share and Enjoy
Coveo Offers Free Edition of Search Solution for Sitecore Customers
At the Sitecore Symposium in Las Vegas this week Coveo offered Sitecore customers some good news. Along with its Coveo for Sitecore – Enterprise Edition, Coveo now provides a free edition of its search solution for Sitecore. This free edition
Share and Enjoy
Sitecore Symposium Teaches Marketers to Collect, Connect, Analyze and Utilize Data for Better Customer Experiences
The Sitecore Symposium is right around the corner, taking place September 8-10 in Las Vegas. I took some time to chat with Sitecore Chief Strategy Officer, Darren Guarnaccia, about the event and how Sitecore is working hard to help digital marketers
Share and Enjoy
David Aponovich Talks Digital Experience, His New Role With Acquia
If you follow web content management and digital experience regularly then you know David Aponovich. He was a senior analyst at Forrester researching web content management and digital experience, and he understands the market very well. Aponovich recently took on
Share and Enjoy
Sitecore Fully Integrates e-Commerce into Experience Platform
This week Sitecore announced the addition of Sitecore Commerce (powered by Commerce Service, which it acquired in November 2013) into its Experience Platform. This means that Sitecore’s Experience Platform offers pretty much everything you need to create and carry out
Share and Enjoy
Video Getting Lots of Attention in the Salesforce CRM
A few news items passed my desk this week related to video and the Salesforce platform. The news comes from Vidyard and uStudio, two similar, but very different video marketing platform providers. Let’s have a look: Vidyard Connects Video and
Share and Enjoy
Clickability Patents More Website Personalization Capabilities
Clickability has a personalization and targeting solution called Website Marketing Acceleration (WMA). It’s similar to other personalization offerings from other content management/customer experience vendors, in that allows marketers to offer a more personalized view of the website based on the visitor profile.
Share and Enjoy
CoreMedia, Hippo Make Inroads into the US Market Via Key Partnerships
This week there were two announcements from content management providers that focus on gaining traction in the US market through partnerships. Hippo/AuthX Consulting Partnership Let’s start with Hippo. The company’s open source web CMS is the base platform for AuthX Consulting’s ‘Global
Share and Enjoy
The WCM Selection Process: Where Your Design Firm Fits
I recently had the opportunity to write an eBook sponsored by Percussion Software. As companies strive to deliver highly personalized contextual customer experiences they are looking at their current web content management platform and realizing it may not have the
Share and Enjoy
Acquia Picks Up TruCentric to Beef Up Personalization Capabilities
If Acquia isn’t on your short list of vendors for customer experience management, maybe you should reconsider. It has worked hard the last couple of years to develop its capabilities beyond web content management, either through internal development, acquisition or
