Digital Marketing
Back to homepage
SDL Launches New Versions of Social and Campaigns, Both with New User Experiences
Not to be out done today by Adobe’s big announcements, SDL has introduced a couple of its own we thought worth sharing. These are two of the key pillars of SDL’s Customer Experience Platform: SDL Social and SDL Campaigns. So
Share and Enjoy
Adobe Launches New Marketing Cloud, Mobile Marketing Solutions #AdobeSummit
I suspect that most of you know by now that the Adobe Summit in Utah is well underway and the product news is spilling out everywhere. Leave it to Adobe to kicks things off with a bang. And to be
Share and Enjoy
Leadtail Report: What the CFO is Doing on Social Media
Leadtail produces some interesting reports that give you a look into what different people are doing with social media. Whether you are trying to figure out where to spend your digital marketing time and money, or you want to know
Share and Enjoy
It’s a Wrap: What’s in Your Customer Experience Strategy?
There was no shortage of thought-provoking articles across the Web for me to read, Pocket and share in this week’s Digital Experiences Weekly. Some of them were strategy focused, such as the CMO’s role in aligning brand, marketing and customer
Share and Enjoy
Interview: Darren Guarnaccia, CSO Sitecore, Talks About the Connected Customer
When you want to get handle on what’s happening in the customer experience industry, reach out to a CSO (Chief Strategy Officer) from a major vendor in the space. That’s what I did by talking to Darren Guarnaccia, CSO for
Share and Enjoy
Adobe Makes the First Connection Between Experience Manager and Adobe Campaigns
Adobe is at the National Retail Federation Conference in the Big Apple this week to help promote the first integration between Adobe Campaigns (formerly Neolane) and Adobe Experience Manager (AEM). I suspect more than a few people have been waiting
Share and Enjoy
Looking Back and Forward on Customer Experience with Loni Kao Stark
This is the time of year when everyone takes some time to look back and see how far brands have come with their customer experience strategies, as well as what’s in store for 2014. We get our first look back/forward
Share and Enjoy
It’s A Wrap: Content Planning, Competitive Intelligence and More
Another week is over and we come closer to the holiday. What I’ve noticed though is that things are slowing down yet in the industry. There are still a lot of big pieces of news and interesting reports coming out.
Share and Enjoy
Interview: Deb Lavoy Talks About Jostle.me and the Future of Marketing
A few years ago I had the opportunity to meet (virtually) a very smart woman – Deb Lavoy. At the time I was working as Managing Editor of CMSWire and we were hunting for great voices with unique perspectives on
Share and Enjoy
It’s A Wrap: Don’t Forget Customer Service This Holiday Season + Digital Marketing Vendor Map
Despite that it’s a major holiday in the US, there were still some good stories out this week related to digital experiences. One big piece of news I saw this am that is fantastic for Nova Scotia (which is where
