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Forrester Says WCM is the Backbone of Digital Experience. Surprised?

Forrester Says WCM is the Backbone of Digital Experience. Surprised?

Everyone is talking about the latest Forrester Wave for Web Content Management. By now you should have seen all the press releases come out from the happy vendors. It’s important to be recognized by one of the leading analyst firms

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Forrester Wave for Web Analytics is Out, Some Question Its Accuracy

Forrester Wave for Web Analytics is Out, Some Question Its Accuracy

Forrester releases its Wave for Web Analytics Q2, 2014, taking us through the six providers that they believe matter the most. Who’s on the list? Well, some of these won’t surprise you: Leaders: Adobe, AT Internet, IBM, Webtrends Competitive Option:

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LeadTail Social Insights: How Mid-Size Marketers Engage on Twitter

LeadTail Social Insights: How Mid-Size Marketers Engage on Twitter

Despite that social media has been around and used widely for a few years now, many digital marketers are still trying to figure out how to best engage with customers and prospects using it. If you are trying to reach

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