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Video Getting Lots of Attention in the Salesforce CRM
A few news items passed my desk this week related to video and the Salesforce platform. The news comes from Vidyard and uStudio, two similar, but very different video marketing platform providers. Let’s have a look: Vidyard Connects Video and
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Forrester Wave: L2RM Platform Vendors – Marketo, Eloqua, Pardot, Silverpop and More
Forrester has a new Wave report out evaluating nine major players in Lead-to-Revenue Management platforms (L2RM). L2RM Platforms are essentially B2B marketing automation, but it’s a little more complex than simple marketing automation campaigns that many do today. These platforms
