Tag "Digital Marketing"
Back to homepageIt’s A Wrap: Don’t Forget Customer Service This Holiday Season + Digital Marketing Vendor Map
Despite that it’s a major holiday in the US, there were still some good stories out this week related to digital experiences. One big piece of news I saw this am that is fantastic for Nova Scotia (which is where
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Read MoreIt’s Wrap: Salesforce & OpenText Compete For Attention + A Goal Defined for Digital Tech Diary
There were two big conferences this week: Salesforce Dreamforce and OpenText Enterprise World. There was no shortage of coverage and new announcements coming out of either. I’ve captured the key news in this week’s Flipboard magazine so check it out.
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Read MoreIt’s a Wrap: Influencer Marketing – Do You Get It?
Another week has gone by, we’re half way through November and I have ONE Christmas gift bought…[big sigh here]. But that’s okay, because I’m learning lots of new things everyday about building digital experiences and I love it. This week’s
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Read MoreWebtrends Jeff Seacrist Talks Next Generation of Streams, New Big Data Exploration Tool
Many organizations struggle to understand how to best leverage analytics in their digital marketing initiatives. They definitely play a key role, but the reality is digital marketing teams are just starting to utilize them appropriately. Of course there are others
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Read MoreAcquia’s New Digital Alliance: A Best of Need Approach to Digital Experiences
Everyone knows the “all in one suite” is not the way most organizations go today. It’s still a viable option for some, especially if you are just starting out and looking for the quickest way to implement your digital experience
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Read MoreHP Offers Its Own Digital Marketing Hub
One thing you can pretty much be sure of these days is that basic analytics are Digital Experiences 101. That doesn’t mean every organization has the basics down and are ready to move to the next step. Far from it.