Tag "digital experience"
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Forrester Examines Digital Experience Challenges and Priorities: Yes, They Do Exist
A sponsored Forrester research brief crossed my desk related to the challenges organizations face implementing digital experiences and I thought I would share some highlights with you (please note the paper is sponsored by Sitecore). There’s much in this brief
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Nate Barad on Sitecore and the Forrester Wave for Web Content Management
Nate Barad offers his take on Sitecore’s placement in the Forrester Wave for Web Content Management
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Web Experience Isn’t Dead, But There is a Bigger Picture Reminds Loni Stark
When I first approached Loni Stark to talk about how businesses get started with their web experience strategy I had the idea that there might be many businesses still just getting started with their online experiences, and it seemed like
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Sitecore Symposium Teaches Marketers to Collect, Connect, Analyze and Utilize Data for Better Customer Experiences
The Sitecore Symposium is right around the corner, taking place September 8-10 in Las Vegas. I took some time to chat with Sitecore Chief Strategy Officer, Darren Guarnaccia, about the event and how Sitecore is working hard to help digital marketers
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David Aponovich Talks Digital Experience, His New Role With Acquia
If you follow web content management and digital experience regularly then you know David Aponovich. He was a senior analyst at Forrester researching web content management and digital experience, and he understands the market very well. Aponovich recently took on
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It’s Wrap: Salesforce & OpenText Compete For Attention + A Goal Defined for Digital Tech Diary
There were two big conferences this week: Salesforce Dreamforce and OpenText Enterprise World. There was no shortage of coverage and new announcements coming out of either. I’ve captured the key news in this week’s Flipboard magazine so check it out.
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MindTouch’s Universal Knowledge Connector, Vidyard Adds Video Management to Salesforce
There really isn’t a day that goes by that we aren’t seeing some kind of product update from a wide array of vendors in the customer experience/digital experience space. Today I wanted to bring your attention to two that I
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It’s A Wrap: The Ever Expanding Capabilities of Digital Experience
Time to check out this week’s must read articles on Digital Experience. Twitter’s IPO kicked off this week. Interesting that at the same time a report comes out that indicates that digital marketers might not be all that happy with
