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Adobe Launches New Marketing Cloud, Mobile Marketing Solutions #AdobeSummit
I suspect that most of you know by now that the Adobe Summit in Utah is well underway and the product news is spilling out everywhere. Leave it to Adobe to kicks things off with a bang. And to be
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Adobe Integrates Digital Publishing Suite with Experience Manager
This one I think wasn’t really expected by many (but I could be wrong). Today, Adobe announces a tight integration between Adobe Experience Manager and its Digital Publishing Suite (DPS). The DPS, sweetheart of the online magazine publishing business has
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Forrester Wave: L2RM Platform Vendors – Marketo, Eloqua, Pardot, Silverpop and More
Forrester has a new Wave report out evaluating nine major players in Lead-to-Revenue Management platforms (L2RM). L2RM Platforms are essentially B2B marketing automation, but it’s a little more complex than simple marketing automation campaigns that many do today. These platforms
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Adobe Makes the First Connection Between Experience Manager and Adobe Campaigns
Adobe is at the National Retail Federation Conference in the Big Apple this week to help promote the first integration between Adobe Campaigns (formerly Neolane) and Adobe Experience Manager (AEM). I suspect more than a few people have been waiting
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It’s a Wrap: Influencer Marketing – Do You Get It?
Another week has gone by, we’re half way through November and I have ONE Christmas gift bought…[big sigh here]. But that’s okay, because I’m learning lots of new things everyday about building digital experiences and I love it. This week’s
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Adobe Social Goes More Global, Including Publishing to China’s Sina Weibo Social Network
Global organization’s need global social publishing tools and Adobe is making sure it meet those needs with its Fall Update. There are a number of new features available, so let’s run through some of the big ones: Adobe Social now
