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Adobe Takes Digital Experiences to Next Level: IoT, Email, Mobile, Analytics & Lots More
Today is Adobe’s day to brag and announce new stuff. And it’s all good.
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Adobe Heads Pack for Web Content Management Says Forrester, Adobe’s Take
Adobe’s take on its leadership position in the Forrester Wave for Web Content Management, from Loni Stark.
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Adobe Campaign Integrations Take Personalized Experiences Further
Adobe kicks off a new year with key integrations for Adobe Campaign. Kerry Reilly, Director of Product, Adobe Campaign walked me through the updates and here’s a snapshot of what’s new and improved. It starts with three important integrations with
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Adobe’s Latest Marketing Cloud Updates Focus on Data Driven Mobile Marketing
Everyone is talking about Adobe today. It announced the latest updates to its Marketing Cloud and they focus on improving mobile marketing. The focus on mobile isn’t surprising. Adobe has done a lot of work on Experience Manager, particularly website
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Adobe, Salesforce Top Forrester’s List of Marketing Software Suites
This is a new report for Forrester – The Forrester Wave™: Enterprise Marketing Software Suites, Q4 2014, but the vendors that make the list are not new by any means. Most have a long history of integrating and building marketing
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The Influencers: Loni Kao Stark, Product and Industry Marketing for Adobe Experience Manager
Kicking off our Influencer Series is a great person. She’s incredibly smart, with a keen understanding of the customer experience industry. Loni Kao Stark is the director of Product and Industry Marketing for Adobe Experience Manager. As part of a
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Acquia Takes on Adobe with New Campaign Cloud
I think it’s every CXM vendor’s goal in life to take on Adobe, and win. I’m certainly not saying it’s impossible to do, but it won’t be easy. Acquia is aiming in that direction, it hasn’t been hard to see
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Adobe Experience Manager Communities for Learning Bridges Employees and Customers Through Content
It’s times like this when you think that Adobe is one step ahead of other customer experience management vendors. While all focus their platforms on helping clients build great customer experiences, you don’t see much effort put into tools that
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A Closer Look at Adobe Experience Manager v6 #adobesummit
Yesterday I ran through the new products and features for the Adobe Marketing Cloud and Experience Manager announced by Adobe. It’s a very extensive list of new things for organizations working on their digital customer experiences. Now I want to
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Adobe Launches New Marketing Cloud, Mobile Marketing Solutions #AdobeSummit
I suspect that most of you know by now that the Adobe Summit in Utah is well underway and the product news is spilling out everywhere. Leave it to Adobe to kicks things off with a bang. And to be
