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Forrester Examines Digital Experience Challenges and Priorities: Yes, They Do Exist

Forrester Examines Digital Experience Challenges and Priorities: Yes, They Do Exist

A sponsored Forrester research brief crossed my desk related to the challenges organizations face implementing digital experiences and I thought I would share some highlights with you (please note the paper is sponsored by Sitecore). There’s much in this brief

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Totango Enables You to Ensure Your Customers Are Successful Using Your Services

Totango Enables You to Ensure Your Customers Are Successful Using Your Services

If you want your customers to be successful using your software, consider a solution like Totango.

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Adobe Takes Digital Experiences to Next Level: IoT, Email, Mobile, Analytics & Lots More

Adobe Takes Digital Experiences to Next Level: IoT, Email, Mobile, Analytics & Lots More

Today is Adobe’s day to brag and announce new stuff. And it’s all good.

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Hippo Takes an Intelligent View of Web Content Management

Hippo Takes an Intelligent View of Web Content Management

Hippo is not gearing up its own Marketing Cloud. Instead, the Amsterdam based WCM vendor, is focusing its attention on building the next generation web content management system, one that is intelligent and focused on content performance. Forrester has told

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Webtrends Explore Let’s Marketers Dive Deep into Their Customer Data

Webtrends Explore Let’s Marketers Dive Deep into Their Customer Data

It’s been a little over a year since Webtrends announced Webtrends Explore, its big data exploration product. Now, after rolling it out to its over 750 on-demand clients, working on improvements (including usability), Explore is generally available to the world.

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MindTouch, SAP Demonstrate Engagement Across the Customer Lifecycle Using Content

MindTouch, SAP Demonstrate Engagement Across the Customer Lifecycle Using Content

It’s been a good year for MindTouch. A company I’ve been watching for a number of years now, it never ceases to amaze me the places it goes and the partnerships it builds. MindTouch offers a product experience platform (although

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Nate Barad on Sitecore and the Forrester Wave for Web Content Management

Nate Barad on Sitecore and the Forrester Wave for Web Content Management

Nate Barad offers his take on Sitecore’s placement in the Forrester Wave for Web Content Management

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Adobe Heads Pack for Web Content Management Says Forrester, Adobe’s Take

Adobe Heads Pack for Web Content Management Says Forrester, Adobe’s Take

Adobe’s take on its leadership position in the Forrester Wave for Web Content Management, from Loni Stark.

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Forrester Says WCM is the Backbone of Digital Experience. Surprised?

Forrester Says WCM is the Backbone of Digital Experience. Surprised?

Everyone is talking about the latest Forrester Wave for Web Content Management. By now you should have seen all the press releases come out from the happy vendors. It’s important to be recognized by one of the leading analyst firms

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Mobile Usage Survey by Siteworx Reveals Complexity in Buyer’s Journey

Mobile Usage Survey by Siteworx Reveals Complexity in Buyer’s Journey

Siteworx released its 2015 mobile commerce usage report not long ago and the findings are important reminders to organizations looking to capitalize on mobile. First, let’s point out that some of the results are consistent with other mobile commerce reports,

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